Der Auftritt (1996) 
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Titre original :
Der AuftrittDurée :
0h 40minDate de sortie :
July 1996Réalisé par : Harun Farocki
An advertising agency has to pitch a marketing concept to an optician's consortium, represented by the manager who is the first to see the campaign. The logo submitted is examined from every angle: it must simultaneously express both the company's dynamism and its reliability. A fascinating, dispassionate glimpse behind closed doors, where every detail is dramatized to win that lucrative contract.
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